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JOICO

Brand: Joico SKU: 20163
lightness of a lotion and the power of a serum in our deeply nourishing Brightening Conditioner that instantly revives blonde hair without weighing things down. Each highlighted strand is polished to a high gleam, giving you the kind of champagne shine and detangling power that makes you feel bubbly..
Brand: Joico SKU: 20165
Instantly hydrates bleached, double-processed, or high-lifted blonde hair  Adds softness and shine. Keeps hair polished and bright. Neutralizes chlorine and removes trace minerals to detox hair.Nothing heavy, nothing greasy…just on-tone, crystal-clear perfection here.Perfect for:..
Brand: Joico SKU: 20164
An extraordinary sulphate-free Brightening Shampoo–a satisfying experience that lifts away dirt and oil, restores hair’s optimal pH level, banishes brass, and produces a luscious lather that most sulphate-free shampoos simply can’t muster. After a good rinse, your comb will slide smoothly and easily..
Brand: Joico SKU: 20608
Perfect for all shades of natural and chemically processed blonde hair, this UV and thermal defence spray helps protect hair from damage caused by heat styling, UV exposure, dryness, and humidity while strengthening, boosting shine, and combatting frizz.To use: Spray onto damp hair and comb through ..
Brand: Joico SKU: 20088
Lightening Powder On/off-Scalp Up to 9+ levels of lift With Tamanu & Manoi Oils.If blonde is great, BLONDER is better. Especially when you’re enhancing your golden strands with an ultra-high-lift formula that safely kicks you up to 9+ levels in record time.** With our powerful conditionin..
Brand: Joico SKU: 21900
Formulated for creative balayage and freehand techniques No foils needed.  Creamy formula stays moist during application...
INSTANT REFRESH DRY SHAMPOO  JOICO 175G
SHP Low Stock
Brand: Joico SKU: 22335
Refresh Dry Shampoo…magic-in-a-can that literally brings hair back to life in seconds, zapping the greasies, and creating the same kind of volume you get after a wet wash.Delivers oomph to a whole host of hair types, including the fine, the fat, the thick, and the thin. Not to mention freshness that..
INSTATINT LIGHT PURPLE JOICO 50ML
Low Stock
Brand: Joico SKU: 15659
Spray in as little or as much of this sweet lavender hue as your heart desires; then wash it out when you’ve had enough. (Up to three full days later.) Mix-and-match with our other ten InstaTint collection shades and create a spectrum of color that’s uniquely YOU; unparalleled shine comes along for ..
INSTATINT ORCHID JOICO 50ML
Low Stock
Brand: Joico SKU: 15508
 Spray in as little or as much of this courageously pinked-up hue as your heart desires; then wash it out when you’ve had enough. (Up to three full days later.) Mix-and-match with our other ten InstaTint collection shades and create a spectrum of color that’s uniquely YOU; unparalleled shine co..
INSTATINT SAPPHIRE BLUE JOICO 50ML
Low Stock
Brand: Joico SKU: 15504
 Spray in as little or as much of this courageously pinked-up hue as your heart desires; then wash it out when you’ve had enough. (Up to three full days later.) Mix-and-match with our other ten InstaTint collection shades and create a spectrum of color that’s uniquely YOU; unparalleled shine co..
Brand: Joico SKU: 074469427463
The biggest myth in the hair market these days? That all you need is a good shampoo to fight the fade of beautiful hair colour. Non-stripping, highly-moisturising Softens and protects Locks in the moisture Maintains vibrancy.Perfect choice for:Those with colour-treated hair looking to pres..
Brand: Joico SKU: 074469427371
The biggest myth in the hair market these days? That all you need is a good shampoo to fight the fade of beautiful hair colour.Non-stripping, highly-moisturising Softens and protects Locks in the moisture Maintains vibrancy.Perfect choice for:Those with colour-treated hair looking to ..
Brand: Joico SKU: 074469427487
Protects haircolor vibrancy up to 33% longer than a leading professional sulfate-free shampoo. Maintains over 88% of red haircolor between color servicesExceptionally gentle daily Sulfate-free shampoo will preserve over 86% of your haircolor after 18 washes. Daily conditioner will soften and protect..
Brand: Joico SKU: 074469427395
Protects haircolor vibrancy up to 33% longer than a leading professional sulfate-free shampoo. Maintains over 88% of red haircolor between color servicesExceptionally gentle daily Sulfate-free shampoo will preserve over 86% of your haircolor after 18 washes. Daily conditioner will soften and protect..
Brand: Joico SKU: 074469439602
A violet conditioner that continues the toning process of Colour Endure Violet Shampoo by helping maintain the hue of cool blond, highlighted, bleached or grey hair.This violet conditioner will provide your hair with a bright tone and leave it hydrated,shiny and protected from environmental and phys..
Brand: Joico SKU: 074469439589
This violet conditioner will provide your hair with a bright tone and leaves it hydrated shiny and protected from environmental and physical damage.Delivers an additional high level of violet dye to cancel yellow tones while conditioning the hair...
JOICO COLOR ENDURE VIOLET SHAMPOO 300ML
SHP Low Stock
Brand: Joico SKU: 074469439541
This violet shampoo will create a brighter tone to your light, colored hairCancels out yellowness created by oxidationWill add strength and protect your hair from environmental and physical damageContains UV protectors that fight the physical & environmental factors that can cause fading & t..
Brand: Joico SKU: 18015
Controls frizz and erractic curls for a bouncy finish.Properties and Benefits:Frizz control.For more pliable curls. Application:Apply a small amount to damp hair, starting at the roots.Style...
JOICO CURL DEFINING CONTOURING FOAM WAX 150ML
Low Stock
Brand: Joico SKU: 18017
Made with a triple powered curl repair technology to repair replenish.Perfect textured hair around-the-clock curl defining is a contouring foam wax. looks and feels like a foam,behaves like a wax it glides easily through tresses to create lasting yet soft to t..
JOICO CURL REFRESHED REANIMATING MIST PERFECTED 150ML
Low Stock
Brand: Joico SKU: 18016
A blend of natural oils, reconstructive proteins and defining polymersFor bouncy, elastic, long lasting curlsRestores bounce and definition between washesPerfect for dry, frizzy, curly and wavy hair..
Brand: Joico SKU: 074469427937
Used For:  Lightweight balancing conditioner detangles and eliminates flyaways.Properties and Benefits:Lightweight conditioner.For normal hair.Application:Apply a small amount to clean, damp hair.Leave in 1 minute and rinse...
Brand: Joico SKU: 074469427357
Nourishing shampoo revitalises hair and helps alleviate scalp conditions.Properties and Benefits:Specifically created to help alleviate scalp conditions, like dandruff, psoriasis, and seborrhea – gently cleanses; adds moisture and manageability; and handles the tough stuff with grace and ease.For he..
Brand: Joico SKU: 17437
Joico Flip Turn Volumizing Finishing Spray is a super-strong, volumising and finishing spray.Spritz your locks upside-down, sideways, backwards… however and wherever you need a hit of texture and volume. Our innovatively-designed nozzle super-charges hair with big-time body from any angle; the Level..
Brand: Joico SKU: 18544
Extraordinary new liquid-to-powder texturizer into a micro-fine mist that amps up hair with the most touchable, velvety-soft, mega-volume finish. Spray it, layer it, play with it… and get a dose of damage protection in a single shot.Perfect choice for: Any hair type, texture, or color–but espec..
JOICO HEAT HERO 180ML
Low Stock
Brand: Joico SKU: 17006
PurposeA non sticky, fast drying forumla that helps to protect hair from thermal damage up to 450F whilst controlling frizz for up to 72 hours.MethodShake well before use and spray small sections of your hair following the thermal tool.Why it WorksMade with a strengthening Bio Advanced Peptide Compl..
JOICO HEAT SET 03 150ML
Low Stock
Brand: Joico SKU: 17007
This all-in-one, Level 3-hold reduces your drying time, detangles and defrizzes the friskiest of strands; offers heat protection up to 450 degrees; plus, it layers easily with other styling products for the ultimate, weightless coif.Perfect choice for:All hair types and especially those who want to ..
Brand: Joico SKU: 074469445566
This unique formula delivers without weighing hair down. Define pieces, curls or dreads with this flexible and pliable textured clay.Achieve a second day hair look without the grimeHow to useUse on damp or dry hair, rub between hands, work it through hair and go!..
Brand: Joico SKU: 074469429641
Achieve volume, extreme texture and shine with this lightweight microcrystalline spray wax. Natural beeswax, curnuba wax and soy protein provides satin-like shine.APPLICATIONFor best results use on dry hair. Shake well before use. Hold 8-10 inches from head and spray throughout hair while using hand..
Brand: Joico SKU: 074469445559
This styling gel is a water-resistant styling glue with extreme resins and vinyl derivatives for grip. It gives the ability to create any shape, including straight out spikes.ApplicationUse on damp or dry hair..
Brand: Joico SKU: 22635
Color Intensity Color System gives the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades—Red, Yellow and Orange—plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possi..
JOICO INTENSITY LIMELIGHT 118ML
Low Stock
Brand: Joico SKU: 22621
Color Intensity Color System gives the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades—Red, Yellow and Orange—plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possi..
JOICO INTENSITY MAUVE AMOUR 118ML
Low Stock
Brand: Joico SKU: 22634
Color Intensity Color System gives the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades—Red, Yellow and Orange—plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possi..
JOICO INTENSITY PASSION BERRY 118ML
Low Stock
Brand: Joico SKU: 22637
Color Intensity Color System gives the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades—Red, Yellow and Orange—plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possi..
Brand: Joico SKU: 21719
Color Intensity Color System gives the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades—Red, Yellow and Orange—plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possi..
Brand: Joico SKU: 21721
Color Intensity Color System gives the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades—Red, Yellow and Orange—plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possi..
JOICO INTENSITY PASTEL SILVER ICE 118ML
Low Stock
Brand: Joico SKU: 21718
Color Intensity Color System gives the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades—Red, Yellow and Orange—plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possi..
JOICO INTENSITY PASTEL VIOLET PEARL 118ML
Low Stock
Brand: Joico SKU: 21722
Color Intensity Color System gives the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades—Red, Yellow and Orange—plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possi..
JOICO INTENSITY PERI WINK 118ML
Low Stock
Brand: Joico SKU: 22636
Color Intensity Color System gives the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades—Red, Yellow and Orange—plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possi..
JOICO INTENSITY TRUE LAV 118ML
Low Stock
Brand: Joico SKU: 22638
Color Intensity Color System gives the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades—Red, Yellow and Orange—plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possi..
JOICO JOIFIX FIRM  08 300ML
Low Stock
Brand: Joico SKU: 074469427531
Great all-day holdHumidity-resistant resultsHold level 8 (Medium Hold)Directions: Apply to damp hair. Blowdry. Style as desired, then spritz your finished style, holding a good 12 inches from hair for perfect coverage...
Brand: Joico SKU: 074469436595
Joico JoiFix Medium finishing spray gives you that stability with none of the stiffness that spoils a great cut and style.A styling spray that’s not too stiff, not too wimpy, and still allows you the versatility to play with a hairstyle after it’s locked in. Application:Spray lightly ..
Brand: Joico SKU: 074469436205
Fuller, thicker, bouncier hair24-hour style retention*Provides long-lasting humidity protection*Instantly adds shineRich lather gently yet thoroughly cleanses hairAdds instant, lightweight bodyApply to wet hair. Lather. Rinse well...
Brand: Joico SKU: 074469436229
The Body Luxe Thickening Elixir is perfect for fine hair.This styling aid transforms fine, limp strands into thick hair with noticeably increased body and volume.Hair looks and feels thicker and fuller with more control and increased manageability.Use Body Luxe Thickening Elixir by Joico (..
Brand: Joico SKU: 074469436564
For fine-to-normal hair types needing thicker, fuller, more manageable texture.Oat Amino Acids provides excellent source of lightweight moisture.This hydrating shampoo adds tremendous body, volume and thickness to your fine hair, providing enhanced style support.Application Massage into wet hair to ..
Brand: Joico SKU: 074469436212
A luxurious conditioner for fine hair that moisturises and detangles.Oat Protein Complex thickens strands without adding weight.Your fine hair will look and feel thicker and will better respond to styling and retain its shape longer.Application:Apply to clean towel dried hair. Comb through and rinse..
Brand: Joico SKU: 074469428026
A versatile, alcohol-free styling gelFeatures a quick-dry, non-flaking formulaAdds moisture, body & shine to hairProvides moderate support plus perfect curl & style definitionRepairs damaged hair & prevents further hair damageInfused with UV protectants that shield hair from daily enviro..
JOICO JOILOTION 02 300ML
Low Stock
Brand: Joico SKU: 074469427517
Joilotion alcohol-free light hold blow-dry, sculpting and setting lotion. Versatile, shine-enhancing, styling lotion gives the option to set or blow-dry the hair to create fullness, body and shape.Creates a sleek, sexy wet look when applied to damp hair and combed through...
JOICO JOIMIST FIRM SPRAY 09 300ML
Low Stock
Brand: Joico SKU: 074469428149
All hair types and styles - our super-charged spray never backs down from a challenge, no matter how much holding power you need.Application:Not too much, not too little: Simply blowdry your hair; coif and primp to your heart's content; then spritz this non-aerosol formula over your finished st..
Brand: Joico SKU: 074469428125
A medium hold, flexible working and finishing aerosol hairspray.This medium hold aerosol, especially effective for your fine hair, sprays on dry for all-day, brushable hold. Can be used with thermal tools to add volume, style and memory.ApplicationHold 8-12 inches away from hair and spray. Use on da..
Brand: Joico SKU: 074469428088
Perfect for: All hair types,but fine, limp locks are the most thankful.Application:Shake well, then squirt a conservative amount of product into your hands (this is an intense formula, folks – you don’t need much), and distribute through damp hair.For curly definition, grab your round brush and..
Brand: Joico SKU: 074469431521
Perfect choice for:Everyone even hard-core swimmers. Our lightweight formula wont overwhelm fine hair, yet is rich and nourishing enough to impact thicker strands; even those exposed to chlorine, minerals, and hard water.Heres how:Wet hair thoroughly (a full soak delivers the best results); apply an..
JOICO KPAK CLARIFYING SHAMPOO 300ML
SHP Low Stock
Brand: Joico SKU: 074469443975
Perfect choice for:Everyone even hard-core swimmers. Our lightweight formula wont overwhelm fine hair, yet is rich and nourishing enough to impact thicker strands; even those exposed to chlorine, minerals, and hard water.Heres how:Wet hair thoroughly (a full soak delivers the best results); app..
Brand: Joico SKU: 19467
• Locks in more than 89% of color vibrancy after ten shampoos*• Each strand becomes 2X as strong• Feel the joi of instant, tension-free wet combing as it swiftly detangles strands of any length hair• Full UV and heat-styling protection• Reduces the appearance of split ends• Creates the softest, smoo..
Brand: Joico SKU: 074469468954
Perfect for:colour-treated, structurally-weak hair thats been highlighted or lightened.Application:Shampoo as usual; then apply conditioner and leave on to do its magic for a full minute before rinsing...
Brand: Joico SKU: 074469457507
A professional conditioning treatment,with the most featherweight shine-meisters that give hair a healthy, lustrous finish.All hair types that want conditioning, smoothing, strengthening, and colour protection.APPLICATION:Emulsify a drop or two in your hands and apply to damp hair, starting from the..
Brand: Joico SKU: 674469468947
Provides a dense, cushion lather that rinses away easily, helping to prevent tangles and protect hair fibres.This rich shampoo will significantly improve your colour retention, add shine and smoothness, and tame your flyaway hair...
Brand: Joico SKU: 074469436816
(The 5-minute miracle!) this powerful combination of amino acids rebuilds and re-fortifies stressed strands returning hair to its former glory in a single application.Perfect for:Hair of any texture, length, or thickness that has become damaged, dry, and dull, thanks to relentless exposure to therma..